YouTube strategy for creators who want real growth

Stop guessing. Fix your YouTube strategy in 15 minutes.

If your channel is stuck, it’s usually not the algorithm. It’s strategy, packaging, and what you’re choosing to upload. I’ll tell you what’s actually wrong, what to fix first, and what you can stop wasting time on.

100M+
views across YouTube
10M+
subscriber creators worked with
15+
years of content experience
What this is
45 seconds
Quick explainer: what I do, who it’s for, and what you get on the free call.
Matt Philie
You’ll work with me directly
No agency handoff. No junior strategist. It’s me.
If you want “nice” feedback, ask your friends. If you want progress, book the call.

What you get on the free call

  • The real bottleneck holding your channel back
  • What to fix first (and what to ignore)
  • The best next step: deep dive or monthly

How it works

Simple. Fast. No fluff.

Step 1
Free
Book a 15-minute consult

Quick diagnosis. Real bottleneck. Clear next step.

Step 2
$350
Deep dive session

One hour. Walk away with a 30 to 60 day plan.

Step 3
$1,200/mo
Monthly advisory

Ongoing feedback and strategy as you publish.

Pick your path

Start free or jump straight in. Your call.

Best first step
Free 15-min consult
  • Fast diagnosis
  • Clear priority list
  • Honest recommendation
$350
One-off deep dive
Most popular
  • 60-minute strategy session
  • Channel and content review
  • Clear content buckets
  • Title and thumbnail direction
  • 30 to 60 day plan
  • Live Q&A
Limited spots
$1,200 / month
Monthly advisory
  • 2 strategy calls per month
  • Ongoing feedback between calls (private Slack)
  • Title and thumbnail reviews
  • Content decisions as you publish
  • Editing and management available for the right channels

What we’ll fix

The stuff that actually moves a channel. Not “post more.”

Content direction

Buckets that compound, not random one-offs that reset everything.

Positioning

What your channel is really about, in a way viewers understand instantly.

Titles and thumbnails

Packaging that earns the click without turning you into a clown.

Hooks and retention

Stop losing people in the first 30 seconds. Fix the opening.

Upload strategy

What to post next, and why. Momentum is built, not wished for.

Monetization readiness

If brand deals matter, we build the channel that attracts them.

Proof, not vibes

100M+
views across YouTube
10M+
subscriber creators worked with
15+
years of content experience
Brands
Universal Studios ASUS LG Logitech TCL Casper

YouTube Strategy Lessons

Short, actionable lessons you can apply today. Want clarity fast? Book the free call.

YouTube Video Library

Want free help and insight? Start here. Want clarity fast? Book the free call.

FAQ

Ready to stop guessing?

Book the free 15-minute consult. I’ll tell you what I’d fix first, and what you should stop doing immediately.